Jan
27

Mattebox App Turns Your iPhone Into A Virtual DSLR

1327692486 98 Mattebox App Turns Your iPhone Into A Virtual DSLR

I’ve been a mostly satisfied Android user for a few years now, but if there’s one thing that is seriously making me consider switching to the iPhone, it’s the camera. I was recently swapping baby photos with fellow new dad Mat Honan, and I was blown away by what his iPhone 4 was able to capture. It looked equal to (or maybe better?) than what my Canon DSLR could do.

Then again, my DSLR packs a boatload of professional-grade features and ergonomics. Except that now there’s an app called Mattebox which brings all those pro-level touches to the iPhone’s infinitely more portable profile–with elegant interaction design that gets out of its own way. Suddenly that bulky DSLR is looking like more trouble than it’s worth.

I try not to use words like “masterpiece” here very often, but Mattebox’s interface design is so thoughtful and detailed, it just might warrant the term. It’s one thing to pack your camera app with features that let you control every possible aspect of the image. It’s quite another to design them so that they don’t get in the way of actually making an image in the decisive moment. An example: professional shooters are used to having a two-stage shutter release that lets them acquire focus and lock exposure before snapping the shot. That’s easy enough to do with a physical button, but how do you translate that to a touchscreen? Like this:

What about those aforementioned deep features like color-correction, white balance, exposure, vignetting, cropping, and gamma? My point-and-shoot has all that stuff, but it’s buried five levels deep in a terrible menu hierarchy, so I never use it. But with Mattebox, you can use multitouch gestures to activate and manipulate each of these controls instantly and intuitively. It’s complete genius:

Even the viewfinder is artfully fused with form and function. Syverson took inspiration directly from the legendary Konica Hexar, which he describes as “a luxury point and shoot which is powerful enough for the professional photographer, yet easy enough for the complete beginner.” On most smartphones, the “viewfinder” is just a low-res video feed with shutter and zoom controls exactly where you don’t need them and no useful information about the image displayed. Here’s Mattebox’s version:

Seeing Mattebox brings back memories of my Photography 101 class in college, where I delighted in the sheer fun of mucking around with manual controls, instead of fearing and loathing them like I tend to do now. The difference is all in the design. My old Pentax was a joy to use, my current Canon not so much. An iPhone with Mattebox looks like the best of both worlds.

Jan
27

Have you found yourself yet? Get free help in your search! – Blog – Wildlife photography, Arctic Tours, Photo Workshops

1327691287 98 Have you found yourself yet?  Get free help in your search!   Blog   Wildlife photography, Arctic Tours, Photo Workshops

Psst…  Hey.  I’m over here.  Yup, that’s right.  I found myself.  

I’m the guy who would rather talk to a Polar Bear than almost anybody on earth.  

The guy who prefers photographing owls to watching football.  Even the playoffs.

Who given a choice between a round of golf at St. Andrews in Scotland and a sunrise shoot with Great Egrets thinks that you’re silly to even ask the question.  (Egrets, of course)

I found myself.  I’m a wildlife photographer.  

Sure, I’ve done weddings.  I’ve done commercial work for big names like Dunkin’ Brands and ‘Banker & Tradesman’.  I still do location portraiture.  

I teach lots of classes and workshops, and I love helping others to learn more about photography.

But left to my own devices, I’m a wildlife photographer, and if you’ve watched this blog evolve over the last two years, you probably figured that out.

But it wasn’t always like this.  

For years, I just bounced around shooting landscapes, buildings, drag races and air shows.  I didn’t know it, but I had not yet found my passion in photography, because I never really tried.  

I assumed that wildlife photography of any real caliber was out of reach – and it took a breakthrough for me to figure out that I really could do the kind of photography that I love so much.

How about you?  Have you found yourself yet?

Before we start looking for you, here are a few announcements for this week!

******************************************************************************************

Our next freeze-yourself-silly event is coming up.  It’s The Great Snowy Owl Hunt, set for Sunday, January 22.

LensProToGo will join us again and will bring along an assortment of Canon and Nikon gear for everyone to try out.  This is a great way to get a look at camera bodies, lenses and tripods you’re thinking about buying.

We’re still in the midst of an irruption of Snowy Owls, most likely due to the population of Lemmings crashing in the arctic.  That’s something they do about every 3 to 4 years.  When the owls run low on Lemmings (their favorite food), they head south looking for something else to eat.  

Like a lot of wildlife photography, you have to sacrifice something – but the rewards are incredible!

This is a fun workshop, even if the owls elude us – but we sure hope they don’t.

******************************************************************************************

A lot of folks have asked me what I have in the Arctic Tour pipeline, so I’ll share it here.  

Our Kaktovik Polar Bear Photo Tour is locked in for the last two weeks of August, 2012.  We have three 4-day tours to Kaktovik, where we’ll put you close (but not too close!) to these magnificent Polar Bears.

Polar Bear Mom & 1st-Year Cubs, Kaktovik, AlaskaCanon 5D MkII.  Canon 100-400mm L IS @ 400mm.ISO 640, f10, 1/1250th second. 

Our native Inupiat Eskimo guide gets us close enough that with even a medium telephoto, you’ll have frame-filling images of these incredible animals.

We currently have 6 spaces remaining.  You in?

That’s what’s ready to go now.  Here’s what we have in the planning stages!

Torngat Mountain National Park.  At the extreme northern tip of Labrador lies a Canadian National Park that is defined by mountains, glaciers and wildlife.  With the highest mountain peaks east of the Rockies, abundant Polar Bears, 10,000 caribou and the only tundra-dwelling Black Bears in the world, this promises to be a feast for the wildlife and nature photographer!

My research is complete and I’m making my test run this summer.  If you’re interested in joining me (at a massive discount), send me an e-mail and let me know.  We’ll work out the details.

Baffin Island.  That’s right.  Baffin Island, specifically Sirmilik National Park.  You’ve seen Baffin Island on the map, set 2200 miles north of Boston, less than 800 miles from the North Pole.  

Hasn’t it called to you too?

The wildlife population includes Polar Bears, Caribou, Arctic Fox, Arctic Hare, wolf, countless seabirds and marine mammals including Narwhal, Beluga Whale, Seals and Walrus.  It sounds fantastic!

This one is still in the research stage, so make a mental note to check back in with me late in 2012 to see how things are coming.

*****************************************************************************************

Now back to finding yourself – photographically…

Finding yourself is simple.  Not necessarily easy, but simple.  At least that’s how it was for me.

What is it about photography that really excites you?  Uncovering that secret is the key to finding your passion in this craft.

You can explore all sorts of subjects, from shooting kids and grandkids to macro to sports to portraiture – and yes, even wildlife.

Is there some subject that really gets you going?  Is there something you would love to do, but you think is beyond your reach?

Try it - and I’ll help!

Here’s my challenge to you for this week.  Try something new – something that you’ve always wanted to try, no matter what it is.  

Shoot a minimum of 25 different images and see what problems you run into.  When you’ve identified the problems you face, e-mail me and I’ll try to help you overcome them.  

Free.  No obligations.  Seriously.  For the next 4 weeks – until February 15, 2012, I’ll offer free e-mail support as you work through your challenges.

It’s time for your breakthrough – the next step is up to you.  And I’m ready to help!

Jan
27

Brummett and Hamann Family

1327690092 85 Brummett and Hamann Family

I have been the world’s crappiest photo blogger lately. I have no good excuse unless you count a move to Miami, a pregnancy, and lots of editing work as good excuses. Hm…I think I do.I’m going to step back several months here. I just realized I never shared some of these lovely photos from a family session I did back in October. Geneva was looking to have some photos done of her adorable son for his 1st birthday and her father, Ed, knows my twin sister through work . So that’s where I came in. Kelly and I drove up to Indianapolis together to do a combination shoot of 1 year photos for little Ethan as well as family photos and these are some of my favorites from that day.

Jan
27

UMD Business Experts Comment on Kodak and its Bankruptcy Filing

1327688897 57 UMD Business Experts Comment on Kodak and its Bankruptcy Filing

COLLEGE PARK, Md., Jan. 19, 2012 /PRNewswire via COMTEX/ –With the Eastman Kodak Company filing for bankruptcy, the Robert H. Smith School of Business at the University of Maryland offers experts for related commentary. The Smith School has an in-house facility for live or taped interviews via fiber-optic line for television or multimedia content.

Kodak: Too Little, Too Late

Hank Lucas, the Robert H. Smith Professor of Information systems, has written the forthcoming book, Searching for Survival: Lessons from Disruptive Technologies (Praeger, June 2012). It includes a chapter (summarized below), “Kodak Misses its Moment.”

Kodak is a tragic example of a company that had everything going for it, but was unable to cope when innovative digital technologies came along. Kodak’s demise was brought about not by a single event, but as with many disasters, a series of conditions and events brought the company down. These include:

Kodak’s own invention of the digital camera in 1975.

The firm’s inability to understand that others flooding the market with digital cameras, combined with the Internet, changed the process by which people captured and shared images.

The company’s rigid bureaucratic structure prevented it from responding quickly to threats.

Senior management was unable to convince middle managers to move away from their analog, chemical and film mindset.

Management was distracted by foreign competition (e.g. Fuji) in film and a suit by Polaroid on instant photography.

Kodak exhibited a certain amount of arrogance thinking that it could control the pace at which consumers converted from film to digital photography.

The company wanted to protect its cash cow film business as long as possible.

Over the years Kodak tried to diversify into unrelated fields and then pulled out .

One hundred-plus years of success and a market share that at times exceeded 90 percent.

These factors led to skepticism about digital photography and denial of the threat to Kodak from digital technologies. Kodak appears to have never understood the Internet and digital technologies.

Current CEO, Antonio Perez, came from Hewlett Packard’s printer division, and picked up on Kodak’s research in this area to turn the company into a manufacturer of consumer and commercial printers while living off of its patent inventory. Unfortunately, this strategy has taken too long to work as Kodak has less than a three-percent market share of printers and is rapidly running out of cash. It is trying to sell its patent trove, which is a little like cutting off your arm as one analyst put it.

Now, Kodak has joined a growing list of companies like Blockbuster and Borders. For a these firms, the new business models based on technological innovations were well publicized, but the incumbents did not respond until too late, and then they were unable even to copy their competitors, much less come up with something more innovative themselves. Kodak’s inability to respond to a digital world has been a disaster for its employees. In the 1980s the company employed 145,000 people around the world. Today that number is around 19,000, and with a bankruptcy filing imminent, their jobs are in jeopardy, as well.

What’s a company to do? For Kodak, it may be all over at this point. In bankruptcy, Kodak can sell its patent portfolio, find a buyer for its printer business and liquidate. Hopefully Kodak’s story will be a lesson for other companies confronted by technological innovations: You cannot wait, and your response must be bold.

Kodak Should Have Folded Earlier

Brent Goldfarb, associate professor of entrepreneurship and management, recently co-authored “Optimal Inertia: When Organizations Should Fail” recently in the journal Ecology and Strategy. He says Kodak is one such company that should have “failed,” or closed down in an orderly fashion, instead of turning to bankruptcy.

Goldfarb’s position, detailed in this Smith YouTube Channel video ( youtube.com/watch?v=xC8Zb_IALew ), is summarized here:

Kodak has been faced with a particularly difficult problem. The production of film is a very sensitive process, and for this reason Kodak was a rigid organization – as small mistakes could have large consequences. This made the transition to digital costly. Ironically, Kodak was reasonably successful in their transition and quickly achieved a market leading position. The problem was that market leadership in a low-margin business is not a great prize. Kodak has not been a victim of poor management, rather, the poor circumstance of being on the wrong side of creative destruction; its fate largely unavoidable.

Instead of trying to pursue the digital photography market, (Kodak) would have been better off slowly shutting down while profiting as much as possible from the dying film market. While this is a terrible outcome for Kodak stakeholders, particularly employees, history did not treat the company kindly anyway. They might have been better off trying to provide enough resources to the employees being displaced and to those managing the shrinking enterprise so as to ensure continuity and thereby extracting as much profit as possible from the market. They could then return what’s left to the shareholders, whose dividends are increased further with the company not plowing money back into research and development.

CONTACT: Greg Muraski, +1-301-405-5283, edu

SOURCE Robert H. Smith School of Business

Copyright (C) 2012 PR Newswire. All rights reserved

Jan
27

GOOGLE – Tech – New Straits Times

1327687700 89 GOOGLE   Tech   New Straits Times

2 AMALINA PETER A blogger who reportedly earns RM30-40k a month since she joined Herbalife has grabbed the attention of the public who wanted to learn more about her.

3 901 Refers to Jan 9, the Free Anwar rally planned by his supporters for Anwar Ibrahim’s court verdict. Anwar was acquitted. 4 FA CUP Man United knocked Man City out of the FA Cup, moving on to play Liverpool. 5 SUFIAH YUSOF News about the math genius from Oxford University resurfaced, where she talked about her regrets of her past misdeeds. 6 ANWAR IBRAHIM Netizens were glued online waiting for the Kuala Lumpur High Court’s verdict on Anwar’s sodomy case on Monday. 7 LEE CHONG WEI The national badminton champ beat arch-rival Lin Dan from China at the Korean Open 12-21, 21-18, 21-14 on Sunday. 8 AUKU A group of UPSI students held a demonstration on New Year’s day to protest the Universities and Universities Colleges Act, claiming their right to join political parties. 9 GEMERSIK KALBU The series, which airs every Monday to Thursday on TV3, had fans glued to their television set since it debuted on Dec 26. 10 ADAM ADLI Student activist who was suspended for three semesters by his university for allegedly bringing the institution into disrepute because of his involvement in the AUKU protest.

Jan
27

Kodak's woes

1327686487 67 Kodak's woes

I bought a Kodak digital camera for myself, and each of my children, and a Kodak computer printer. I really gave the company a shot. The products were great, except they failed repeately.

Kodak generously replaced them, and their parts, over and over. Often sending me a new model for free because the old one no longer existed. Not good for margins, or customer satisfaction.

It is hardly the only example. I owned three Dell PCs, because I was pleased with the first two, before two hard drive failures and a motherboard failure in a few years on the last one. So I switched to an Imac.

Somehow I think some of the success of failure of these companies depends on what goes on in China, or wherever it is that they actually make the stuff. Outsourcers beware.

I was referring to a camera, like the one you use for Skyping today.

The first camera built at Bell Labs by Mike Thomsett was a prototype of a video camera (which is a real camera, even without storage) that was later developed into a product, “Picturephone”. Picturephone was demonstrated for the public, but performance, given the small bandwidth available at the time, was mediocre and it never was brought to the marketplace.

That camera was demonstrated before Sasson built is “still” camera.

No dispute over the invention of the CCD, which is what is discussed in each article you link. The Kodak camera in 1975 relied on CCDs, of course. Mr Sasson’s camera is widely acknowledged to be the first complete prototype, including the necessary storage component, and it received a patent (not challenged, to my knowledge). The invention of the CCD was a remarkable achievement, but distinct from the integration of that into a fully functional and later commercially produced item.

Albeit not a movie camera, I had an Olympus digital camera in 1997. I remember being surprised that Kodak was still flogging their film, saying that digital would never be a competitor for film cameras.

We used to call it MCM: Monroe County Myopia.

I had considerable interaction with Kodak in the early days of digital photography. They (nor I) never envisioned the rapidity with which digital photography replaced film. There were clearly people withing the organization committed to the development of a digital camera business, but with a limited scope. Their biggest barrier in my mind were the huge factories devoted to manufacturing acres of film and paper, all with high margins. The could not see how a digital camera business could fit into that business model. Selling printers, paper and ink? The accountants looked at the opportunity and likely saw a bleak picture – and they were right.

Kodak’s time had come to an end.

Rob S, I worked at Taylor in the ’80s. Several of us bailed out when it’s management got strange. One of my close friends went to Kodak. I don’t have the heart to ask him if he will be getting retirement pay after the bankruptcy.

As Warren Buffett says, buy stock in a company that is simple enough to be run by idiots — because sooner or later it will be.

Kodak’s top management was very strange in those days. Unstable fellows from what I hear. And more MCM.

Oh man, at least yours had a hard drive! My first digital camera (about the same time but I forget the model) had a floppy drive. I still remember taking pics of Mayan ruins and uploading them to my first website — I think Geocities. Hideous creatures, both.

shibakoen, I had a 4 or 8 MB card. Back then I had to have lots of those memory cards because I could only get a few pictures on a card.

When bigger cards came out the Olympus couldn’t handle them! Now I can take thousands of shots per card and at a tiny price per card. Yeah!

So where did Kodak go wrong? This would be a really interesting case study. It sounds similar to the Xerox PARC story with the Alto, essentially a modern office PC with mouse, windows, Ethernet and email, developed in 1973.

The piece does a good job highlighting most of the issues but, of course, can’t provide sufficient context. Fuji was much better located for developing films for LCD’s and the like than Kodak. Fuji was able to see Kodak’s failures – first mover disadvantage? – and do differently. Etc. If you think about their picture sharing and the like, they were unlucky enough to be not only ahead of the curve but to be a technology company playing in what has become a services company business. In saying that, I mean a company like Facebook or Google or MySpace or back to names like Tripod has no physical product.

Kodak also paid a price for its strong brand name; no one, including me, ever thought of Kodak cameras other than as Brownies. The ultra-recognizable brand was a liability competing in a market with companies known for cameras. I thought then that Kodak should have created a new brand or bought some name because Kodak stood for film, not digital cameras. This point was, to me, huge at the time.

Paul, I liken companies to waves coming ashore. They grow and grow, then break and crash up onto the beach.

Friends have a full newspaper page framed on their kitchen wall. Classified ads from 1900 or so. Not one of the companies existed when I saw the page – and that was in 1966.

Less foresight than a long history of a company that really valued innovation. That came from George Eastman himself. He not only invented flexible film but pursued people for Kodak that pushed the boundaries of film and film processing. I’m not sure of the truth of this but one story is he built the Eastman Theatre, which is a remarkable place, to lure 2 French scientists. This focus on innovation spread to other optics-related companies so Rochester, NY became a cluster of imaging invention, notably Xerox and Bausch & Lomb.

(True story or not, Eastman is arguably the best undergrad/graduate conservatory in the world and University of Rochester, which he also founded – the two are not separate – is a major research university. And it’s a world leader in, of course, optics and lasers.)

Companies sometimes retain traits of their founders. Kodak did. Ford has remained a leader in assembly production; it was for many years the only American car maker that could build cars about as quickly as Toyota. Where Ford fell down was a very long product cycle, which may also be traced back to the founder and his reluctance to introduce new models.

George Eastman deserves these compliments and more. He was one of three annonymous donors in 1912 who funded the main academic campus for MIT. This saved this great research institution. It was only disclosed recently.

Jan
27

Bay Area Studio Boudoir Maternity Photographer

1327685289 53 Bay Area Studio Boudoir Maternity Photographer

In the past few years, more and more women have been seeking professional, sexy, boudoir portraits of themselves.  Maybe it is all those Victoria Secret catalogs laying around our houses?  So it is not a mystery that there has also been a strong interest in modern pregnancy portraits with a glamorous, boudoir spin. At my East Bay portrait studio, I have been photographing maternity and boudoir portraits for many years – so merging them together is a natural fit for me.  What is funny to me is that my boudoir maternity portraits actually involve putting on more clothes than my typical fine art nude pregnancy portrait sessions.  Adding bangles, high heels and sometimes lingerie turns the portrait toward the boudoir side of things. Professional hair and make-up are more essential for the glamor boudoir pregnancy portraits at my Bay Area Photography Studio, and you can have it done on your own or we can hire in a hair and make-up stylist to come to the studio for an additional fee.  Not sure that you want to go with the boudoir pregnancy portrait style? Why not try some out, as well as some of our modern fine art nude pregnancy portraits or stunning maternity portraits with colorful fabrics – or even some cute jeans with a tube top. All of these can be accomplished in one session in studio – best done between 32 and 36 weeks to ensure plenty of curves in all the right places!  Have some additional curves or skin blemishes that you do not want to memorialize from your pregnancy? No Worries – my retouchers are fantastic and between the lighting, posing and magic of retouching the resulting portraits will be stunning.

Jan
27

Photography Books Portraits

1327684090 27 Photography Books Portraits

Master Photographers Association (MPA) or the Society of Wedding ceremony and Portrait Photographers (SWPP)? (The latter has a significant foreign membership). If they are then they qualify for the second piece of your vetting practice. If they are not take away them from your record.

Getting established qualified credentials of a photographer don’t waste time examining their suitability until eventually you know their availability. There are only so many weekends in the yr and photographers will have dates booked well in advance. Send a fast e-mail to the wedding ceremony photographers on your list asking them their availability on the day of your marriage ceremony. You may well also take into account at this time removing people who do not response promptly, say within two to 3 days.

When eventually you have a listing of capable and obtainable photographers who are keen and qualified plenty of to solution your original e-mail promptly the serious work of acquiring your best wedding ceremony photographer abroad begins.

<em>3. </em><em>Without the chance to meet photographers in individual what varieties of communication and evidence can you use to make the ideal decision?</em>

The least complicated way to judge if you click on with your photographer is via a experience to encounter meeting but of program gaining married overseas that option is not readily available to you. You are going to have to make a judgement by other indicates, and in the adhering to buy.

Internet site

You can inform a lot about wedding photographers by the data they include or do not contain on their websites. Seem out for web pages that are professional and that deliver the most effective facts not simply in terms of a photographer’s prices or expertise but also his or her ethos and character. Do they sound like they’re on your wavelength and do they sound like someone you could get on with?

If a wedding ceremony photographer is proud of past perform he really should have a good deal to indicate on his site. He need to also be ready to publish glowing testimonials from past purchasers.

Reputation

For the photographers on your listing that pass the web site test you must then glimpse outdoors their web site for mention of their names. Googling a particular photographer by name might provide up opinions of his do the job, very good and bad. For people mentions in a language foreign use Google to translate. Photographers with predominantly good reviews and constructive mentions stay in your listing.

Wedding photographers can be the victim of malicious assessments that do not reflect their support correctly. However, if there is a predominance of damaging commentary then, on the “no smoke with out fire” principle, erase them from your list.

Generating the contact

If a photographer’s web sites is great and his or her popularity looks sound sufficient its time you manufactured a cellular phone call. A Skype simply call with a webcam link could be even improved. The simply call is to have an informal chat and experience every other out. Any misgivings you have about the photographer’s general demeanour – too formal, as well enterprise like, also casual, also scruffy, also rambling – will in all probability be amplified when you meet in human being. Destination Wedding PhotographAbout the Author

If you are planing a Destination Wedding then seem at the Marriage ceremony Photography offered by these Location Wedding Photographers: Location Weddings are supported anyplace in the entire world. Verify out the web page for far more data. Destination Wedding PhotographyChinese Architecture (as seen in Tom Carter’s CHINA: Portrait of a People)

Tags: photography books portraits

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Jan
27

Modesto area entertainment calendar (Jan. 27)

1327682893 75 Modesto area entertainment calendar (Jan. 27)

Monthly Poetry Slam. 7:30-10:30 p.m., Third Wednesday of the month. Prospect Theater Project, 520 Scenic Drive, Modesto. $5. (209) 575-6183. prospecttheaterproject.org.

9 a.m.-5 p.m. Castle Air Museum, 5050 Santa Fe Drive, Atwater. $12 adults; $8 seniors; $5 youth 6-17; free age 5 and under. (209) 723-2178.

Presented by the MJC Astronomy Club. Open to the public, all ages welcome. Free parking, concessions available. Bring blankets or chairs to make your space adventure more comfortable. 8-10 p.m. First Friday of the month. Modesto Junior College, East Campus, science building lawn Free.

Friends of the Turlock Public Library annual book sale featuring over 10,000 books, books-on-tape, CD’s and children’s books. 9 a.m.-7 p.m. Friday, 9 a.m.-5 p.m. Saturday. First United Methodist Church-Turlock, 1660 Arbor Way. (209) 417-2359 or (209) 667-7279.

Science on Saturdays presentation for ages 7-10. 10-11 a.m. Great Valley Museum, 1100 Stoddard Ave. $15. (209) 575-6196.

MARILYN PRICE, THE WONDERFILLED WORLD OF PUPPETS

Puppeteer Marilyn Price presents traditional folk tales and original works. Noon. Merced County Library, 2100 O St. Free. (209) 385-7311.

TRAVEL TRIPINFORMATION

Fall 2012 and Spring 2013 trip information for MJC Community Education. Free parking on Saturday. 2 p.m. Modesto Junior College, East Campus, Forum 101, 435 College Ave.

UCP TRIPS AND TOURS KICK OFF PARTY

Public is invited to hear about plans for trips and tours. Open to all adults with disabilities from any day program, senior citizens and their families. 2 p.m. United Cerebral Palsy of Stanislaus County, 4265 Spyres Way, Modesto. Free. (209) 577-2122.

Hundreds of dresses, all brand new and all $50. Hosted by organization that collects dresses and gowns for underprivileged girls and women. 10 a.m.-4 p.m. Marissa’s Closet, 410 W. Main St., Ripon. (209) 613-0836.

46th annual event featuring Model A Ford, antique, classic cars and automotive vintage items. Sponsored by Modesto Area A’s, Model A Ford Club of America. 7 a.m.-5 p.m. Saturday; 7 a.m.-3 p.m. Sunday. Stanislaus County Fairgrounds, 900 N. Broadway, Turlock. $8 adults; 12 and under are free. (209) 526-1919.

NORTH SAN JOAQUIN VALLEY ALMOND DAY

8:30 a.m.-noon. Martin G. Petersen Event Center, 720 12th St., Modesto. (209) 525-6800.

NATIONAL ENDOWMENT FOR THE ARTS WORKSHOP

Sponsored by the Stanislaus Arts Council. Workshop presenters will cover an overview of the agency, grant opportunities. Space is limited. Call to reserve space. 6-8 p.m. Great Valley Center, 911 13th St., Modesto. Free. (209) 558-8628.

Hosted by The Oakdale Grange #435. Snacks and drinks are free. 7-9 p.m. first Fridays. Oakdale Grange Hall , Lambuth and F streets, Oakdale. $10. (209) 556-8524.

DON OSBORNE MEMORIAL RUN

Presented by The Oakdale Lions Club. 5K Run and 1 Mile Run/Walk. Awards by division. Event will be held rain or shine. 8 a.m. Oakdale Library, 151 S. First Ave. $10-$15 pre-registration; $20 day of race.

E-WASTE COLLECTION FUND-RAISER

Jan
27

Fashion Careers

1327679293 39 Fashion CareersWhat is Fashion

Fashion often refers to a particular style of clothing or custom of dress. Although it is

commonly associated with glitz and glamor, fashion actually influences nearly everything around you. Even if you don’t consider yourself to be a fashionista, your clothes, accessories, and shoes, for instance, are all influenced by the high fashion world to some extent.

The concept of fashion has been around for centuries, and it is largely based on society and culture. Fashion is not a constant. Instead, it is constantly evolving, and every generation adopts its own fashion trends. Citizens of ancient Rome wore togas, for instance, wore togas, which separated them from the common slaves. The need for women to work in factories during World War II also made it acceptable for them to wear pants.

What Are Some Necessary Skills For Working In the Fashion Industry?

Fashion is a fast-paced and dynamic industry. New fashion trends are create every single day, some even by accident. Antone interested in a fashion career should be able to deal with and keep up with constant change, or else be left behind.

Most people who work in the fashion industry have an intense love for all things fashion. Not only do they stay abreast of current fashion trends, but they are also usually very knowlegeable about past fashion trends as well.

To have a successful fashion career, a person should also have a knack for knowing what looks good and an eye for detail.

What Are Some of the Different Careers In Fashion?

One of the most important aspects of the fashion industry is fashion design. Fashion designers are the professionals that design clothes, accessories, and shoes. They usually accomplish this with either old fashioned methods, such as pencils and paper, or modern methods, such as computers.

Many fashion designers choose to specialize in one particular area, like casual clothes, business ensembles, or evening wear. Some designers may also choose to design clothes just for women, men, or children. There are even fashion designers that design clothes and accessories for pets!

After the fashion designers design and create the clothes, it is then necessary to show them off. This job is typically the responsibility of fashion models, who wear the clothes to show them off to prospective clients or buyers.

Although modeling is often perceived to be one of the most glamorous jobs in the fashion industry, it is in fact one of the most demanding. Successful models typically work very long hours, for instance. Also, since they are usually photographed wearing the clothes, models usually have to work very hard to stay in shape and look attractive.

Fashion photography is another popular career in the fashion industry. Fashion photographers must work closely with fashion designers and models to hep market the clothing to the general public. Not only do they have to take photographs of the clothes, but they also need to make the clothing and models look and feel provocative, attractive, exciting, and memorable. The photographs that a fashion photographer takes are usually used in advertisements and on billboards.

What Are the Salaries of Different Fashion Career Positions?

According to the Bureau of Labor Statistics, in 2008, the average annual salary for a fashion designer was roughly $61,160. Some designers, however, may make less or more than this, depending on their skill and popularity. Very popular designers, for instance, have the potential to make over $100,000 annually.

Fashion model salaries are a little harder to pin down. Since modeling is a very competitive field, only the best and most attractive models are able to earn a living. In fact, the majority of models must usually be employed elsewhere in order to supplement their modeling income. The average annual salary of a successful model in 2008, however, was $36,420, but very successful and popular models have the potential to make much more.

As with models, the salary of a fashion photographer can be very hard to pin down. Generally, though, more experienced fashion photographers are able to command a better wage.

What Are the Education Requirements for Career in Fashion?

Designers in the fashion industry will typically need to obtain a two to four year degree in fashion design. This type of degree program will usually include courses on the history of fashion, design, textiles, sewing, drawing, and CAD. Fashion design students may also find that courses in business and marketing will come in handy later in their careers.

Although there is no strict education requirements for models, the majority of serious models choose to attend a modeling school. These schools will not usually guarantee that a model will find work, though, nor will they increase the odds of finding work. A stint in modeling school, however, can teach an aspiring model valuable lessons in self-confidence and poise, two traits that successful models must possess. Attending modeling school can also help an aspiring model build her portfolio. Since most models usually find it difficult to get wok after a certain age, earning a degree in another area is usually advisable.

Individuals who are interested in fashion photography will usually benefit from a degree in photography, although it is not absolutely necessary. Since many photographers work for themselves, business degrees are also helpful.

What Can I Do With a Degree In Fashion?

Students who earn a degree in fashion design will usually work with an established designer or a fashion design or production firm. Very talented fashion designers may go on to design and produce their own clothing lines. Fashion design graduates might also find work at fashion magazines, as well as retail stores and boutiques.

Some models may work with modeling agencies to find wok. By working with these types of companies, many models are able to find steady modeling jobs. Some models, however, may prefer to work as freelancers and secure modeling jobs on their own.

Fashion photographers can sometimes find employment with fashion magazines or established fashion photography studios. Some photographers, on the other hand, may prefer to work as freelancers or open their own studios.

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